It began with a question: “Does this spark joy?” When Marie Kondo’s The Life-Changing Magic of Tidying Up reached Canadian bookshelves in 2014, it triggered a cultural ripple — one that emptied closets, inspired donation drives, and reshaped how people saw their homes. In 2025, that ripple hasn’t disappeared — but it has evolved. From Gen Z students in studio apartments to retirees downsizing in Nova Scotia, Canadians are still decluttering. But now, the reasons go far beyond aesthetics.
Beyond the Fold: How the Minimalist Ethos Has Shifted
While Kondo’s Netflix series and tidying method may no longer dominate headlines, the minimalist mindset she championed has embedded itself deeply into Canadian culture. But minimalism today is less about origami-level drawer folds — and more about sustainability, affordability, and peace of mind.
Cost of Living
With rising rent and inflation, fewer possessions mean lower stress and easier moves.
Mental Clarity
Psychologists link decluttered homes to reduced anxiety and better sleep quality.
Environmental Impact
Minimalist lifestyles align with zero-waste goals and ethical consumption habits.
According to a 2025 national survey by EcoHabits Canada, over 63% of urban Canadians say they’ve consciously reduced their personal belongings in the last two years — and not just because of lack of space.
The New Faces of Minimalism
In Toronto, minimalist living is less a design trend and more a financial necessity. “It’s not about white walls and bamboo mats,” says interior designer Jacob Chan. “It’s about fitting your life into 400 square feet without going crazy.” His clients include students, new immigrants, and retirees looking to simplify.
Meanwhile, in British Columbia, “eco-minimalism” has emerged as a lifestyle intersection between environmental activism and anti-consumerism. Composting, capsule wardrobes, and secondhand furniture have become staples in minimalist households.
“We donate what we don’t use and buy only what we need. It’s not trendy — it’s just responsible,”
The Digital Dimension
Minimalism isn’t confined to physical spaces. Digital clutter — from overloaded inboxes to notification fatigue — is a growing concern. “Digital minimalism is our new frontier,” says Dr. Aaron Li, a psychologist at McMaster University. “People are learning to turn off, log out, and simplify their screens.”
Inbox Zero
Practicing daily deletion and foldering to reduce digital stress.
App Audits
Deleting unused apps monthly and turning off unnecessary notifications.
Time Blocking
Structuring screen time to reduce doom-scrolling and decision fatigue.
Minimalism and Mental Health
In 2025, minimalism is increasingly seen as a tool for emotional regulation. Therapists recommend decluttering rituals for clients dealing with stress, grief, or transition. “Letting go of old clothes or books can be symbolic,” says therapist Nadia Brunet. “It creates space for something new — emotionally and physically.”
Clinical studies have found links between tidy environments and improved cortisol levels. Seniors in long-term care are also benefitting from simplified living areas designed to reduce overstimulation and promote calm.
Drop in stress markers after room decluttering (UofT study)
More likely to report better sleep post-decluttering
From Trend to Transformation
The Marie Kondo effect may no longer be viral, but its spirit lives on in Canada’s homes, apps, and minds. Whether it’s driven by necessity, conscience, or healing, the desire to declutter endures. It’s no longer about perfection — it’s about peace.
“I used to think minimalism was a look. Now I see it’s a lifestyle,”
Conclusion: Still Sparking Joy, Just Differently
From modest apartments in downtown Vancouver to expansive farmhouses in rural Ontario, minimalism is still alive in Canada. But in 2025, it’s more practical, personal, and purposeful. And yes — it still sparks joy. Just not always in the way we expected.